Episode 111: Well Crafted Furniture Design From Drawing Board to Showroom to Living Room

A three part interview with architect and Vondom product designer, Ramon Esteve who talks about the creation of innovative new products. Daniel Stromborg of Gensler takes it from there and talks about marketing these products for retail. Finally Modern Luxury Interiors and Angeleno Magazine's Chris Gialanella explains how the magazines stay on top of changing taste and styles to provide readers what they want. Photo: Carolina Korman Photography


 

A three part interview with architect and Vondom product designer, Ramon Esteve who talks about the creation of innovative new products. Daniel Stromborg of Gensler takes it from there and talks about marketing these products for retail. Finally Modern Luxury Interiors and Angeleno Magazine's Chris Gialanella explains how the magazines stay on top of changing taste and styles to provide readers what they want. Photo: Carolina Korman Photography

Episode 110: The Innovation of Modern Plastic from WestWeek 2017

Convo By Design dropped in on WestWeek at the Pacific Design Center to hear about the icons and innovators panel at the Vondom showroom.  The conversation, entitled The Innovation of Modern Plastic Told By Modern Icons featured Architect and product designer Ramon Esteve, Gensler’s Regional Director of Product Design, Daniel Stromborg and was moderated by Modern Luxury Interiors Group Publisher, Chris Gialanella.


Episode 109: Patrick Dragonette and the Wattles Mansion Dining Room

This year, Convo By Design was at the Wattles Mansion Designer Showcase to speak with the designers who are giving this space a face lift, a glamorous, luxurious, elegant facelift. As you will hear, because the City owns the property, there are more rules than you might imagine and no structural changes take place so the designers really need to be thoughtful in their approach. Patrick Dragonette is not only an immensely talented designer, he is a showroom owner which puts him in a really interesting place. Do other designers come to shop at your space, do they bring their clients with them. When it’s Patrick, the answer is 'yes'. He designed the dining room for the Wattles Mansion showcase home this year and in a moment, he is going to tell you all about it.


Episode 108: Wattles Mansion - Shirley Starks, Phil Hoffman, Winslow & Cohen

The Wattles Mansion is one of the more interesting design projects you will find.  The Wattles Estate was built in 1907 for Nebraskan banker, Gurdon Wattles.  It was built as his winter home by architects Myron Hunt and Elmer Grey.  The mission revival residence was built with an absolutely stunning view from it’s perch in the Hollywood hills.  On a clear day, you can see the ocean.  The estate has a Japanese garden, Rose garden, Spanish garden, palm court and orchards.  It is surrounded by green and terraced landscapes.  After Wattles died, his son and wife remained in the home until it was sold to the city of Los Angeles in 1965.  The estate fell into disrepair due to many factors.  But the Wattles Mansion is now open to the public, as an event space. And as an annual showcase home.  This year, Convo By Design was there to speak with the designers who are giving this space a face lift, a glamorous, luxurious, elegant facelift.  As you will hear, because the City owns the property, there are more rules than you might imagine and no structural changes take place so the designers really need to be thoughtful in their approach.

This episode features two pairs of very talented creatives.  Shirley Starks and Phil Hoffman from the Set Decorators Society of America to tell you about the space decorated by Melinda Ritz and Mae Brunken of the SDSA.  You know Shirley and Phil, they were featured on past episodes of the podcast. Next up are Fariba Cohen and Jonathan Winslow of Winslow & Cohen. Turning a master bedroom into a playful game room.  I encourage you to get your tickets to this showcase before it closes and check out our YouTube channel where you can find short videos from these episodes.


Cesar Giraldo of Tag Front is a remarkable designer. He designed the space for @WeHoDesignDistr @WestEdgeDesign Fair. Cesar loves working with brands and he has some very interesting was of making a statement.  This video showcases the passion that goes into the project, he excitement of opening and relief on it's closing.

Episode 107: Developer Rob Glass

Frequent Convo By Design contributor Christine Anderson sat down with developer Rob Glass to talk about creating for celebrities, working with people who have true vision and the challenges presented when designing for master planned communities.  Rob talks about working with celebrity clients like Kenny G, Sugar Ray Leonard and Rod Stewart.  He also talks about working with his son, Josh and the joy working with family can bring. 


Episode 106: Architect Jon Frishman and Designer Cesar Giraldo

Here is a two part episode for you with two very talented, remarkably funny and insightful A+D pros. Architect Jon Frishman of Frishman Architecture believes that a good building has a soul, that is just one of the 11 'good building' principles Jon promotes. Cesar Giraldo of Tag Front is a designer with an equally philosophical approach to design. This episode starts with Jon's solid foundation and is finished with significant color and design added by Cesar.


Episode 105: Behind The Scenes with Set Decorators Julie Bolder, Beth Wooke, KC Fox and Phil Hoffman

We take the show backstage to speak with some incredibly accomplished set decorators. The four SDSA members you are about to hear from have worked on television, film and commercial projects you have seen, know and love. Their work is responsible for the aesthetic and style of the sets. Get to know a little more about Phil, KC, Julie and Beth.


Episode 104: WestEdge Design Fair Founders Troy Hanson and Megan Reilly

Many of the conversations you have been hearing on the show were recorded live from the WestEdge Design Fair.  As all of you in the design trade know, projects don’t just happen overnight.  WestEdge Design Fair takes place in November but I thought this conversation was important to air now.  Why?  Well, as every project,  media campaign, design house or other unique experiential endeavor goes there is always a recap of the project.  And we recently had ours.  All the stakeholders got together in Brentwood for breakfast and we talked about the good, the could-be-better and the what-if’s.  If I am going to be perfectly honest, the what-if’s are my favorite part of the process.  It not only represents the completely unbridled range of creativity, but nothing has gone wrong yet.  Now, it’s just us designers, architects, set decorators, showroom managers brand developers and we all know that nothing ever goes wrong, all of our projects go off without a hitch, right?    Well, as you listen to this episode with Troy Hansen and Megan Reilly, founders of WestEdge, we are in the process of figuring out what we are going to be doing at the show this year.  The plans are pretty cool and I can’t wait to share them with you.  For now, here are Troy and Megan to explain what goes into creating and producing an amazing design fair that is so much more that a trade show, it’s an experience. 


Episode 103: Public Relations GOLD For The Design Trade

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A Strategic public relations approach is most effective when the stories are organized around themes that emerge from an organizations brand.  The following conversation is from WestEdge Design Fair and features Catherine Minervini, Emily Hooper and Reva Revis.  Public Relations strategies specifically for the design trade. 


Designer, television host and design diva, Jennifer Convy sat with Christine Anderson in the Convo By Design Social Lounge presented by Snyder Diamond to talk about networking, collaborating and sharing ideas. 

Episode 102: Bringing the Travel Experience Home Pt. 2

C Magazine Design interiors Editor, Andrea Stanford moderated this conversation from the Westedge Design Fair entitled, Bringing the Travel Experience Home. It features Tim Campbell whose notable projects include Richard Neutra’s Singleton House, Lloyd Wright’s Alfred Newman Residence and Colony Palms Hotel… Nathan Turner whose passions include and are spoken expertly about, design, travel and food and Sue Firestone of SFA Design.  This conversation is about travel, design and bringing it all home.  Giving back and making an impact.  The stories behind the craft, the people, the artisans and the culture.  The reason for being.  This is part 2 of Bringing The Travel Experience Home.


Designer, television host and design diva, Jennifer Convy sat with Christine Anderson in the Convo By Design Social Lounge presented by Snyder Diamond to talk about Women in Luxury and Leisure Design. 

Episode 101: Bringing the Travel Experience Home Pt. 1

I love to travel, what I love more than traveling is being at home.  This is a conversation about having both.  C Magazine Design interiors Editor, Andrea Stanford moderated this conversation from the Westedge Design Fair entitled, Bringing the Travel Experience Home.  It features Tim Campbell whose notable projects include Richard Neutra’s Singleton House, Lloyd Wright’s Alfred Newman Residence and Colony Palms Hotel… Nathan Turner whose passions include and are spoken expertly about, design, travel and food and Sue Firestone of SFA Design.  This conversation is about travel, design and bringing it all home.  Giving back and making an impact.  The stories behind the craft, the people, the artisans and the culture.  The reason for being.  This is part 1 of Bringing The Travel Experience Home.


Designer Amy Benton knows her way around a kitchen.  he can visualize the kitchen design from concept to completion and she knows how to get what her clients want and need.

Epsiode 100: A Handful of Highlights

Convo By Design Presented By Snyder Diamond publishes our 100th episode. Here is a composite that includes designers, set decorators, architects, influencers, innovators and artists. Thank you to everyone who made it possible to reach 100. Thank you to everyone who appeared, produced and promoted. Thank you to everyone at Snyder Diamond for your continued support and thank you to YOU, for downloading, listening, watching, posting and coming out to see us. Enjoy the following taste of Convo By Design at 100.

Guests include:  Russ Diamond, Michael Hayden, Francesca Garcia-Marques, Kyle Schuneman, Bret Parsons, Estee Stanley, William DeBiasio, Cliff Fong, Ryan White and Erika Heet.


Textile Icon Janet Yonaty on Old World Craftsmanship

Janet Yonaty is a master off textiles, fabric design and providing a world class experience for her design partners. One of the reasons why is her unwavering determination and commitment to style and quality. Here is how she does it.

Episode 99: Technology and The Changing Landscape of Design

California Home and Design Magazine hosted a panel called How Technology is Changing the Landscape of Interior Design. It was moderated by CH+D editor, Jennifer Mehditash and featured Anna Brockway of @CherishCo , Mat Sanders from @ConsortDesign and Jaime Derringer of @DesignMilk . The conversation straddles traditional design and tech based systems for product development and new ways to bridge the gap between the trade and community.


Susan Cohen and Janet Yonaty on How to Earn a Designer's Business

Designer Susan Cohen and textiles innovator, Janet Yonaty have been collaborating for well over a decade. Multiple projects, numerous collaborations and years later they remain great partners and close friends. Susan is going to tell you how to earn and keep a successful designers business in an ever changing industry like interior design. 

Episode 98: Designer Tracy Gilmore and Bend Goods Founder Gaurav Nanda

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Karl Champley is an award winning builder and a rising star in design based reality TV. He has proven his chops on Ellen's Design Challenge on HGTV but how does he balance that against his full time job? Find out here.


Thanks for listening to this episode of @ConvoByDesign . Meet Tracy Gilmore of #GilmoreDesignStudio. Tracy's work is classic, clean and comfortable. Gaurav Nanda started Bend Goods and has turned it into an amazing brand that produces amazing wire based furniture. What do these two unique creatives have in common? Probably a great deal, but they both designed @RideSchwinn bikes for a silent auction to benefit the Ronald McDonald House @RMHC here in Southern California. The bikes were auctioned off @WestEdgeDesign Fair. Listen to some great stories from a pair of very cool artistic types.

Episode 97: Karl Champley

A conversation with Karl Champley, Aussie native, award winning master builder, pragmatic visionary and son of a street fighter.  You have seen him on DIY, HGTV and Ellen's Design Challenge.  And now, you can hear him on Convo By Design presented by Snyder Diamond, enjoy.

 


Karl Champley is an Aussie native, award winning master builder, pragmatic visionary and son of a street fighter.  You have seen him on DIY, HGTV and Ellen's Design Challenge.  And now, you can see him on Convo By Design presented by Snyder Diamond.  Karl talks about getting started in the business and the process of interviewing for a reality show.

Episode 96: The Fabric of Design featuring Susan Cohen and Janet Yonaty

Good design is almost always the product of very talented people collaborating with each other to realize the dreams of their clients. Susan Cohen and Janet Yonaty are two immensely talented individuals who have been collaborating for decades. Their success is testament to how effective this sort of partnership can be. The following conversation was recorded live from the Convo By Design Social Lounge and Stage at the WestEdge Design Fair.


More pearls of design wisdom from the @ConvoByDesign Social Lounge and Stage @WestEdgeDesign Fair featuring Ryan White of @RWDWhiteSpace . Ryan talks about the sourcing of product from @SnyderDiamondLA @DesignStudioWB @HollywoodAtHome @TheRugCompany and #EmpiricStudio.  This segment details an approach heavy on partnership and trust.  One of the core value of partnerships like these is trust and Ryan explains how that trust is developed.

Episode 95: Branding for The Design Trade on Social Media featuring Carrie Swing, Scot Meacham Wood and Gina Davis

This episode is about branding for the design trade on social media.  Architects, designers, showroom marketers, product manufacturers, I think you are going to enjoy this. Social media consultant Carrie Swing speaks with marketer and blogger Scott Meacham Wood and fabric designer Gina Davis.  These three bring a fresh perspective on blogging, posting imaging and a fresh narrative.  Finding your voice and turning that into brand value.  Carrie, Scott and Gina discuss content, creating, sharing, cross platform and vertical integration.  Using this to reinforce your brand, create new followers and turning followers into clients and customers.


Robert, Russ and Ryan share insights on how design based businesses can collaborate with those in the trade to help them create remarkable homes for their clients.  Warner Bros and Snyder Diamond service the design trade by providing unique, non-core services to designers and architects.  They explain why that philosophy of service is crucial to the long term success of their business.

Episode 94: Ryan White and The CXD Social Lounge and Stage Design House Creation

This episode is dedicated to the Convo By Design Social Lounge and Stage Presented By Snyder Diamond at the WestEdge Design Fair.  We created a design space for the event that played host to panel discussions and interviews throughout the event.  I wanted this episode to spotlight our designer, Ryan White.  Ryan was a blast to work with.  He is smart, creative and very professional in his approach.  This design space did not just happen.  There was a great deal of planning that went into it.  There were challenges to overcome, some were daunting.  What you are about to hear is a three part story, I met Ryan 2 weeks before the event to discuss the last minute Planning, you will then hear the conversation with event partners, Courtney Genovese from The Rug Company, Anne Lockwood Crowningsheild from Empiric and Orli Ben-Dor from Hollywood At Home. And to wrap it up, we circled back with Ryan at the end, just before we broke the space down.  This was an amazing process and I will tell you, a little sad and relief, combined at the end.


Set decorator Tara Stephenson, known for her work on iconic TV shows like Modern Family, That 70's Show and Third Rock From The Sun talks about the differences in set decoration between television and film as well as the differences by genre.  Learn from the pros and get a glimpse of design straight from the script.

Episode 93: Interiors Magazine Editor In Chief Erika Heet

Erika Heet, Editor In Chief of Interiors Magazine sits down with frequent CXD contributor, Christine Anderson. This interview was recorded live from the Ryan White designed, Convo By Design Social Lounge at the WestEdge Design Fair in November 2016. Christine and Erika cover a lot of ground in this conversation. Of note, how designers submit their work for editorial coverage.


Set decorator K.C. Fox talks about breaking down a script from the perspective of a set decorator.  How does one create a family, business or build a character based strictly on the words from a script?  K.C. explains.  Fox has dressed sets ranging from The Girl With The Dragon Tattoo, The 40 Year Old Virgin, Forgetting Sarah Marshall and Speed, to mention just a few of her credits.  

Episode 92: Designing Character - When Your Client is a Script Part 2

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This episode of the podcast is a celebration of set decorators. Set decorators are a special breed of designer. They are designer, artist and a little mad scientist. They create design and feel for the tv shows and movies we love to watch. They actually define the style of the characters. Following is part one of a panel from the WestEdge Design Fair featuring Rosemary Brandenburg, William DeBiasio, K.C. Fox and Tara Stephenson, this conversation is moderated by Architectural Digest’s Ruth Tooker. Interior designers have the luxury of interviewing their clients to get a sense of the environment they will create. Set decorators must develop characters from reading the script. This panel covers the process a set decorator undergoes to take the characters from page to stage, creating environments for the story. A conversation with 4 remarkable set decorators on Designing Character, when your client is a script.


Set decorator William DeBiasio discusses key props and how using social media to engage the fans creates interest and engagement for the show. DeBiasio is known for his work on Pretty Little Liars, Crank, Alias, Chuck and, Famous in Love.